OUR STORY

WELL DESIGNED, WELL BUILT.
MADE IN NEW YORK.

Bowoo is a New York City based design and maker studio of carry goods founded by Reonda, a musician, luither, and self-taught multidisciplinary designer.

She started Bowoo out of the frustration of not being able to find a guitar case that is both functionally and aesthetically well designed. Always carrying her guitar around, she wondered why guitar cases are always too heavy, or too flimsy, and too boring. So she designed a hybrid case with a tweak on the look of typical black guitar cases.

With this in mind, the first version of the Bowoo guitar case was born with help from her mom who’s a fantastic pattern maker and seamstress. A couple of websites and blogs picked it up and shortly after, the guitar cases were sold out. She hesitated to continue the project, but quite a few people seemed to be keen on it, so she decided to revisit the design and tried something new.

After many rounds of prototyping, countless sleepless nights, and a successful crowdfunding campaign, the brand new Bowoo guitar cases were born. Since then, a good number of other products has been added onto the shelves. All handmade right in Bowoo's Brooklyn garage workshop by Reonda and her mom.

Bowoo is a strong supporter of keeping things made locally!